Maximizing your opportunity through disciplined planning, targeting and unique media market and category insight.
Over 15 years of experience means we have extensive IP and a huge Data Warehouse so we know what type of media and messages work and what don't.
We know which TV stations, time of day, day of week, program genre, market and durations will drive greater engagement and response and therefore better return on your ad spend.
ADAD has a fine-tuned process that allows us to assess, develop, implement and optimise campaigns and drive scalable ROI for brands.
We have such confidence in our approach we can even do it on a 100% performance billed basis with our Pay For Results offering.
We offer the option of performance billed campaigns where up to 100% of the agency's payment is tied directly to performance. We can invest our own capital into the media costs and only receive payment if we deliver on agreed goals.
In this way we make TV a 100% performance based advertising channel and you have an agency that is an active financial partner whose interests are totally aligned with yours. We understand that our campaigns need to drive a measurable business benefit for our clients, and as an agency we take ownership of outcomes. We walk the talk.
Pay For Results billing models include Cost Per Lead, Cost Per Customer, Increment Achievement and Rebate/Incentive.
We've helped countless brands establish a totally accountable, performance based national TV advertising presence.
As a leader in Performance TV, our Platinum Brand Maximiser Plan drives immediate brand engagement and ROI.
Our market-leading plan includes full in-house creative production, targeted media plans, and powerful
data analytics. If you want to build your brand, drive traffic, generate leads or sales over and over again,
maximise your brand appeal with our value added Platinum Plan.